Advisory Note on COVID-19 Virus: Precautions and Steps Taken by Equinet Update as of 12 Mar 2020 MOH has updated us that the case on the 27-28 Feb has been deemed low risk. We are unable to divulge sensitive personal details of our attendees. However, according to our...
10 Major Content Marketing Trends For 2020 The digital marketing landscape keeps getting tougher every passing year. However, it also presents immense opportunities for marketers with half of the world’s population now online. Content marketing has emerged as one of...
What are the Benefits of Social Media Marketing? Is Social Media Marketing the best digital marketing strategy for you? Why should you consider it over other strategies like Search Engine Optimisation (SEO), or Search Engine Marketing (SEM)? Social Media Marketing...
What is Content Marketing and Why is It Important? (With Examples) This article was last updated on 6 August 2019. Content Marketing. In recent years, this term has been overly used, abused, and confused with other forms of marketing. What exactly is content marketing...
How Much Does It Cost To Advertise On Facebook? The fundamentals of Facebook advertising is based on an “Auction Model”. What this means is that you are essentially competing with other people that are advertising on Facebook (also known as “Advertisers”), and the...
Why is SEO Marketing Important For Your Business? If you are bringing your brick and mortar store online or planning to launch an eCommerce store, having a marketing strategy in place would increase your chances of success. Today, many businesses evolving by ramping...
Should You Hire an SEO Agency? Here Are 3 Things I’ve Learnt Search Engine Optimisation (SEO) services are in high demand in Singapore, with over 480 and 720 monthly searches for the terms “seo agency” and “seo services” respectively. If...
13 Useful SEO Tools That Are Completely Free Doing SEO for a website isn’t as easy as “writing an article and praying that Google picks it up”. Instead, a lot goes on behind the scenes to help content rank on search engine results pages (i.e. SERPs). For example, this...
200+ Digital Marketing Tools, Software, and Platforms [An Extensive List] Whether you’re running a social media marketing, email marketing, or any digital marketing campaign, it’s always handy to have a couple of ready-to-use tools in your arsenal. This...
5 Free and Paid Social Media Analytics Tools If you’re new to social media marketing, we recommend taking a look at our guide which provides a detailed insight into the topic. Any business that uses social media among its online tools needs to be sure it’s also...
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