The Top 12 Social Media KPIs To Use In Your Marketing Campaigns Social media Key Performance Indicators (KPIs) are critical in ensuring the success of your social media marketing campaigns. They provide invaluable insights to your company or brand’s social media...
How To Run LinkedIn Ads in 2020: A Definitive Guide to Advertising on LinkedIn Unsure whether LinkedIn advertising is a good fit for your business? Well, if you’re a B2B business then you should absolutely use LinkedIn ads. LinkedIn marketing has become an essential...
100+ Essential Metrics for Social Media Download (Link Opens in New Tab) Companies nowadays place great emphasis on Key Performance Indicators (KPI) to monitor the health of their businesses. KPI’s showcases data to determine whether the business has grown or...
The 6 Steps To Building A Social Media Marketing Framework Social media is ubiquitous. Look at the screen of the smartphone of the person nearest to you. Chances are that he or she would be perusing a social networking site like Facebook, Instagram, TikTok, LinkedIn...
What are the Benefits of Social Media Marketing? Is Social Media Marketing the best digital marketing strategy for you? Why should you consider it over other strategies like Search Engine Optimisation (SEO), or Search Engine Marketing (SEM)? Social Media Marketing...
5 Free and Paid Social Media Analytics Tools If you’re new to social media marketing, we recommend taking a look at our guide which provides a detailed insight into the topic. Any business that uses social media among its online tools needs to be sure it’s also...
What is Social Media Marketing? Wonder how you can tap on social media marketing? Keen to take baby-steps in growing your brand and expanding your business on Facebook, LinkedIn, Instagram, YouTube, Twitter or Pinterest? Social media is now mainstream media. With...
15 Key Social Media Statistics for Singapore Digital Marketers (With Analysis) Social media platforms in Singapore have come a long way since Friendster and Myspace. In this article, we take a look at the key social media usage and engagement statistics relative to...
10 Winning Ways To Use Instagram Stories (Like an Influencer) If you’re new to social media marketing, we recommend taking a look at our guide first which provides a detailed insight into the topic. Why Instagram? Instagram is one of the fastest growing social...
9 Social Media Contest Ideas You Can Immediately Use Social media is all the rage now. Every company has a Facebook Page, Instagram account, or Twitter account. However, many businesses find it a challenge to trigger consumer interest or increase social media...