Alan Lee

Social Media Marketing and Content Marketing Trainer at Equinet Academy Walter Lim

Trainer Bio

Alan Lee is a highly versatile and results-driven professional with a robust multidisciplinary background spanning eCommerce, retail operations, digital marketing, product design, and adult training. With over two decades of experience in business development, design engineering, and education, he consistently delivers innovative solutions and measurable results. His entrepreneurial ventures have empowered businesses to achieve exponential growth in customer engagement and annual revenue.

A strategic thinker with a passion for creativity, Alan has played pivotal roles in launching successful retail initiatives, such as expanding customer bases to over 80,000 members and spearheading the opening of multiple retail locations. His expertise in social media marketing, search engine optimisation, content marketing, and analytics has been instrumental in enhancing online and offline customer experiences.

Alan brings a wealth of practical experience to his role as an eCommerce Essentials Trainer. As a co-founder of Klosh Pte. Ltd., he has successfully managed digital marketing strategies, curated product designs, and optimised online storefronts to drive exceptional growth in the competitive eCommerce sector. His track record includes:

  • Designed and launched thousands of stock-keeping units (SKUs)
  • Implemented data-driven marketing campaigns and built customer loyalty to 80,000 members through innovative digital solutions.
  • Achieved a 700% increase in Omnichannel retail revenue over 2 years
  • Shopify spotlighted Alan’s visionary leadership in driving his retail success by embracing innovative strategies that merge online and offline retail experiences, significantly boosting the brand’s growth.
  • Earned media features from Mediacorp, Vulcan Post, and Shopify, which sought Alan’s views on retail industry and trends and celebrated Klosh’s success in leveraging omnichannel strategies to drive exponential growth.

In the classroom, Alan combines his industry insights with engaging teaching methodologies. He emphasises real-world applications, offering learners practical tools and strategies for creating, managing, and growing successful eCommerce businesses. His ability to tailor content for learners with varying levels of experience ensures a meaningful and impactful training experience.

With a focus on empowering participants, Alan equips learners with the skills to navigate eCommerce platforms, understand digital trends, and optimise sales strategies for maximum impact. His dedication to fostering creativity, critical thinking, and entrepreneurial success makes him an invaluable mentor for aspiring eCommerce professionals.

Alan’s deep interest in technology—including AI, augmented reality, and IoT—complements his flair for product innovation and problem-solving. He is a certified trainer with the Advanced Certificate in Learning and Performance (ACLP), excelling at delivering interactive, hands-on workshops tailored to diverse learning needs.

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