Shopify Store Creation Course

Build Professional Shopify Stores That Convert.

Reserve your seat today.

Shopify Store Creation Course

Build Professional Shopify Stores That Convert.

Reserve your seat today.

Re-attend the Course Once Within 3 Years
3-year access to the courseware via our LMS
Post-Training Mentoring with Industry Experts
Lifetime Access to Community Support Group

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Course Description

Master the art of building and optimising your online store with our Shopify Store Creation course. This hands-on training programme is designed to equip you with the skills to create a professional e-commerce storefront, manage product listings, and implement user-friendly features to enhance customer experience. Whether you’re a budding entrepreneur or a marketer expanding your e-commerce capabilities, this course empowers you to design, customise, and manage Shopify stores that drive traffic and conversions.

Learn to optimise your store for search engines and streamline operations using Shopify’s powerful tools. From configuring payment gateways to setting up efficient shipping workflows, you’ll gain the practical know-how to handle every aspect of Shopify management. Additionally, explore analytics and plug-ins that help you track performance and improve store functionality, ensuring your e-commerce business stays ahead in a competitive market.

By the end of this course, you’ll have a fully functional Shopify store tailored to your business needs. Gain insights into data-driven strategies, plug-in recommendations, and advanced optimisation techniques to maximise ROI. Take the next step in your e-commerce journey and transform your online store into a scalable, results-driven platform.

Target Audience

This course is ideal for:

  • Entrepreneurs: Aspiring or current business owners looking to launch or optimise their online stores.
  • Marketers: Professionals expanding their expertise in e-commerce and Shopify store management.
  • E-commerce Teams: Individuals responsible for managing or scaling online business operations.
  • Freelancers: Consultants and developers looking to offer Shopify-related services to clients.

Course Highlights

  • Build a fully operational Shopify store from scratch.
  • Customise your storefront to deliver an engaging user experience.
  • Master product listing optimisation to boost search visibility.
  • Set up payment gateways and shipping workflows aligned to customer needs.
  • Leverage Shopify analytics to track performance and optimise sales.
  • Evaluate and integrate plug-ins for operational and UX improvements.

Course Objectives

By the end of the class, trainees will be able to:

  • Design and Customisation: Create a fully functional Shopify storefront aligned with customer experience best practices.
  • Product Management: Manage and optimise product listings using SEO strategies to enhance visibility and sales.
  • Payment and Shipping: Configure seamless payment gateways and shipping workflows tailored to customer preferences.
  • Analytics and Optimisation: Leverage Shopify analytics tools to track store performance and implement data-driven improvements.
  • Store Enhancements: Evaluate and adopt plug-ins to improve operational efficiency and user experience.

Certification

A Certification of Completion will be issued upon achieving at least 75% attendance for the course.

Course Outline

LU1: Introduction to Shopify

Topics Covered:

  • Overview of Shopify and its ecosystem.
  • Setting up Shopify stores: aligning configurations with organisational content management policies.
  • Practical implementation of organisational policies during store setup

Instructional Methods:

  • Lectures
  • Demonstrations
  • Case Studies
LU2: Store Design and Customisation
Topics Covered:

  • Selecting and customising Shopify themes
  • Optimising storefronts for mobile responsiveness
  • Brainstorming and applying UX-focused ideas for storefront design

Instructional Methods:

  • Hands-On Workshop
  • Peer Review
LU3: Product Listings and Inventory Management

Topics Covered:

  • Adding and optimising product listings for SEO
  • Ensuring proper tagging, metadata, and product descriptions
  • Managing inventory and updating product descriptions regularly

Instructional Methods:

  • Hands-On Workshop
  • Group Discussion
LU4: Payment Gateways, Shipping, and Fulfilment
Topics Covered:

  • Overview of Shopify’s payment gateway and shipping options
  • Key considerations for selecting shipping providers
  • Researching and selecting appropriate payment and shipping solutions

Instructional Methods:

  • Lectures
  • Hands-on Workshop
LU5: Shopify Analytics and Store Optimisation

Topics Covered:

  • Overview of Shopify asset management tools
  • Analysing store assets for performance optimisation
  • Tracking sales, traffic, and conversion rates using Shopify analytics
  • Generating reports for store optimisation
  • Evaluating plug-ins for operational and UX improvements
  • Interpreting analytics data and recommending improvements
  • Demonstrating selected plug-ins and explaining their operational benefits

Instructional Methods:

  • Hands-On Workshop
  • Peer Review

Trainer

Equinet Academy's Digital Marketing Essentials and Email Marketing Trainer - Razy Shah
Jessica Bong

Jessica Bong is an experienced and highly skilled Shopify Store Creation trainer and the Founder of Soodo, an eCommerce growth partner dedicated to helping businesses scale and succeed across Shopify, Lazada, and Shopee. Drawing from years of hands-on experience, Jessica has built and scaled multiple brands across industries such as home goods, tech gadgets, jewelry, and subscription boxes. Many of these brands have consistently achieved six-figure revenues within their first year, showcasing her systematic approach to creating profitable, functional, and visually compelling online stores.

Why Learn at Equinet?

At Equinet, we are passionate in delivering quality training and want to see you succeed. Get expert advice, learning resources, and post-training support for up to 3 years.

Re-Attend the Course Once Within 3 Years

Forgotten what you've learnt after some time? Resit and re-experience the entire course in-person or online.

3-Year Access to the Courseware via Our LMS

Get 3-year access to the updated course slides, templates, and guides. Be ready to implement the concepts learnt.

Post-Training Mentoring with Industry Experts

Facing challenges during implementation? Consult our experts in a small group setting. Regularly scheduled.

Lifetime Access to Community Support Group

Be part of an exclusive support forum where you can post questions, discuss, and get feedback from fellow learners and experts.

Course Fees

Course Fee:
S$588.00 (exclusive of 9% GST)

Course Schedule

Shopify Store Creation Course
Learning ModeCourse DatesDuration
In-Person 01, 02 Apr (Tue, Wed)9.00am - 6.00pm
In-Person24, 25 Jul (Thu, Fri)9.00am - 6.00pm
In-Person23, 24 Sep (Tue, Wed)9.00am - 6.00pm
In-Person27, 28 Nov (Thu, Fri)9.00am - 6.00pm

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FAQs

Who is this course for?
This course is designed for entrepreneurs, small business owners, e-commerce professionals, and marketers who want to create, customise, and manage professional Shopify stores.
Do I need prior experience with Shopify?
No prior experience with Shopify is required. The course covers everything from setting up a store to advanced customisation and optimisation techniques.
What will I learn in this course?
You’ll learn how to set up, design, and customise a Shopify store. Topics include product listing optimisation, payment gateways, shipping workflows, SEO strategies, and leveraging Shopify analytics for performance improvement.
What tools or equipment do I need for the course?
You’ll need a laptop with internet access. Access to a Shopify account is highly recommended for hands-on sessions. Should you not have access to a Shopify account, we will provide one for you for the duration of the course.
How is the course structured?
The course spans two days and includes lectures, hands-on workshops, peer discussions, and individual projects to provide a comprehensive learning experience.
Will I get hands-on practice during the course?
Yes, the course is highly practical. You’ll work on creating and customising your Shopify store during guided sessions.
Are there any assessments?
Yes, assessments include short-answer questions and an individual project where you’ll demonstrate your ability to configure and optimise a Shopify store.
Will I receive a certificate upon completion?
Yes, participants who complete the course will receive a certificate of completion, validating their skills in Shopify store creation and management.
Can I apply what I learn immediately?
Absolutely! The course equips you with actionable skills to set up and optimise a Shopify store, which you can apply to your business or clients right away.
How is this course different from other e-commerce training programmes?
This course focuses exclusively on Shopify, diving deep into its features, tools, and best practices for creating a high-performing online store.
What if I already have a Shopify store? Will this course still be useful?
Yes, this course is beneficial for existing Shopify users. It covers advanced customisation, SEO, analytics, and plug-ins that can enhance your store’s performance.
Will the course cover Shopify apps and plug-ins?
Yes, the course includes evaluating and implementing plug-ins to improve store functionality, user experience, and operational efficiency.
Can I network with other participants?
Yes, the course provides opportunities for collaboration and networking with like-minded professionals and entrepreneurs.
How long will I have access to the course materials?
You will retain access to the course materials for up to 3 years post-course, ensuring you can revisit and apply what you’ve learned.
Are there any follow-up resources or support after the course?
Yes, you’ll gain access to additional resources and the alumni network for ongoing support. Trainers will also be available for follow-up questions.
Will I learn about SEO in this course?
Yes, the course covers SEO strategies specifically for Shopify, including product metadata, tagging, and content optimisation to boost visibility and conversions.
Will I learn how to use Shopify analytics?
Yes, you’ll learn to track key performance metrics like sales, traffic, and conversion rates using Shopify’s built-in analytics tools.

Still have unanswered questions? Check out the FAQs page or submit an enquiry.

Shopify Store Creation Course

Build Professional Shopify Stores That Convert Launch and Optimise Your Shopify Store for Success.

Duration: 19 Hours (2 days)

In-Person or Online-Based Classroom

Re-attend the course once within 3 years

3-year access to the courseware via our LMS

Post-training mentoring with industry experts

Lifetime access to community support group

Reserve your seat today.

Course Fee

S$588.00

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