WSQ User Interface & User Experience Design (UI/UX) Training Course

Create Seamless Experiences Through People-centric and Data-driven UX Approaches

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Check your funding eligibility (up to 70% subsidies) and reserve your seat

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Accredited by SkillsFuture Singapore

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Re-attend the Course Once Within 3 Years

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3-year access to the courseware via our LMS

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Post-Training Mentoring with Industry Experts

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Lifetime Access to Community Support Group

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Course Description

User Experience Design goes far beyond the tech industry, it looks into real life experiences that change the way people do everyday things. Great design will reach people in crucial areas of their lives: catching an airplane home, connecting with a relative, or capturing their child’s first steps.

A UX designer must take into consideration the circumstances, emotions, and priorities of users during their daily lives, design for them and hopefully make things that little bit better.

This course focuses on the principles and techniques in the design of good user experience. It will take you through the phases of the user experience design life cycle, with an emphasis on User Research. Throughout the course, you will learn and apply various UX principles and best practices through scenarios, examples, and exercises. You will also deep dive into the world of User Interface design, and be able to evaluate what makes a good user interface and finally, be equipped with the tools to conduct your own Usability Test.

Step into the minds of your customers with UX and create experiences that they’ll love.

Target Audience

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This course is suitable for anyone who wants to understand UX design. It is particularly valuable for:

Aspiring designers
Graphic designers and professionals working in other design sub-disciplines looking to transition into a career in UX Design.
Software engineers
Students
Business owners and entrepreneurs
Product managers
Marketers
Anyone curious about UX design and looking to apply the principles to various industries

Prerequisite

You are required to have basic computer navigational skills such as opening and closing of files, dragging, and dropping of widgets, copying, and pasting of files.

Course Highlights

User experience design is a combination of various disciplines, tools, methods, and frameworks that enable you to solve real problems and create products and experiences that are truly functional, useful and enjoyable.

The user is at the core of how and why the functionality is created. Learning and practising User Experience as well as User Interface Design will give you the opportunity to immerse yourself in habits and patterns of human behaviour and know why people do what they do.

This course will explore the various facets of User Experience and User Interface design, give you a hands-on experience at creating wireframes and provide you with numerous tools and frameworks that you can apply.

You will learn:

Design Thinking and its integral part in UX Design to create solutions and solve problems
Approach UX Design and Design thinking as a problem-solving method
Be equipped with industrial UX tips and best practices to create:
- A good visual experience (graphic and UI designs)
- Loyal customers and brand ambassadors
Execute UX Research Techniques and how the information gathered can allow you to:
- Know your target market better – customer insights, demographics, and the creation of customer personas to know who you are designing for
- Apply UX Design to other industries through User Experience Research and the UX Honeycomb
Create Customer Journey Maps
Construct simple wireframes with Miro
Know what is UX writing and create your own UX write-ups through exercises as part of the Interface Design
And much more

Course Objectives

By this end of this course, you will be able to:

Understand the UX design process and how it can help businesses
Know what makes a good User Experience
Understand what the users experience when the marketing campaigns reach them
Understand user behaviours and know how they interact with your business
Create User Personas and utilise them in the UX design process for their business objectives
Understand secondary research methods of seeking information about users
Understand the UX Honeycomb and how it can shape products/experiences that are valuable
Apply UX Honeycomb principles to social media campaign planning
Understand what makes a great User Interface
Set up an Information Architecture (IA) Structure, Content Inventory, and Sitemap
Create a paper website wireframe and port it over to a simple prototyping tool
Understand what a Usability Test is and why it is so important
Develop their own Usability Test Plan for a specific product or service

Course Outline

Download the full course brochure here.

Introduction to User Experience (UX) Design and its roots in Design Thinking

Instructor-Led | Lecture, Group Discussion, Group Presentation

What is Design Thinking?

The 5 Steps of Design Thinking
How Design Thinking and UX Goals are aligned
Common Misconceptions about Design Thinking

What is UX Design?

Key differences between User Experience (UX) and User Interface (UI)
Why is UX Design so important?
The UX Design process
What are good and bad User Experiences?

Solving problems the UX Design way!

Instructor-led | Lecture, Demonstration and modelling, Individual Exercise

Problem Statements – a method for identifying all forms of business issues
Using UX to boost each stage of your Conversion Funnel
Understanding user perspectives at each stage of the Conversion Funnel
Understanding your potential customers

Understand your customers better with UX

Instructor-led | Lecture, Demonstration and modelling, Practice and feedback

Why is user research so important?
Essential steps in the UX design process
User personas
Why are user personas important?
Benefits of user personas
Characteristics of a good user persona
Scenarios and personas

User-Centric Approach to Marketing

Instructor-led | Lecture, Demonstration and modelling, Practice and feedback

What is first-hand Information?
Where can we find first-hand information?

Empathy Mapping

What are Empathy Maps used for?
Characteristics of an Empathy Map
Why and when to use it?

Customer Journey Mapping

What it is used for
Characteristics of a Customer Journey Map
Why and when to use it

Other Exercises to try with your users

Personification Exercise
Love Letter Exercise

What is the UX Honeycomb?

Facets of the UX Honeycomb
From Peter Morville’s version to Katerina Karagianni’s version

User Interface Design (UI Design)

Instructor-led | Lecture, Practice and feedback, Demonstration

Tips for creating a great user interface
Website Checklisting
Paper Sketching
Transferring your Paper Sketches onto a Prototyping Tool

User Experience Writing (UX Writing)

Instructor-led | Lecture, Practice and feedback, Demonstration

UX writing is a Design Discipline
Why is UX writing so Important?
What does a UX Writer do?
UX writing Examples
UX writing Exercise

Information Architecture

What is Information Architecture (IA)?
The role of an Information Architect
Creating your Content Inventory
Combining your Content Inventory with your Sitemap

User Testing / Usability Testing

Instructor-led | Lecture, Practice and feedback

Usability tests – why are they so important?
How to conduct a simple usability test
Creating and using a Usability Test Plan
Conducting your own usability test and how to keep it smooth
Other forms of testing

Assessment Component

Individual Project Work
Case study (Written Assessment)

Certification

A SkillsFuture WSQ Statement of Attainment (SOA) – User Experience Design under the Skills Framework TSC and Certification of Completion by Equinet Academy will be awarded to candidates who have demonstrated competency in the WSQ User Experience and User Interface (UI/UX) course assessment and achieved at least 75% attendance.

*This course is accredited by SkillsFuture Singapore under the WSQ Skills Framework User Experience Design

Course Codes: TGS-2022014961 / TGS-2022014962

Course Support Period: 05 Aug 2022 – 04 Aug 2024 (In-person) / 05 Aug 2022 – 04 Aug 2024 (E-learning)

Trainer

Jeremiah Maximus Lim

Jeremiah has a decade of experience in both B2B and Consumer Marketing and another six years of experience as a WordPress Developer / Graphic Designer. He worked in-house as Head of Marketing with several F&B groups before starting UNGRUMP, where he has worked with clients such as Tongue Tip Lanzhou Beef Noodles, Fitness First, Impact Investment Exchange, Workwell.SG and many more clients across Southeast Asia.

Testimonials

“Jeremiah was an engaging instructor who uses a lot of examples to help you better understand UI/UX, which is good because the basis of UI/UX is to understand the user experience even in our daily lives – from opening a door to looking through a website. I also like that he doesn’t read off the slides and gave us a deeper understanding of the points he was explaining.”

Nicole Chai

“Jeremiah’s wealth of experience in the F&B industry allows him to explain a lot of the concepts in that context, which is helpful for me to understand how UX/UI can be applied in different areas.”

Lim Yoke Peng

“Jeremiah is highly knowledgeable in UI/UX Design. He imparted great knowledge and skills for us to understand better about the UI/UX topic, that is now increasingly gaining popularity in the market.”

Mareena binte Ahmad

Why Learn at Equinet?

At Equinet, we are passionate in delivering quality training and want to see you succeed. Get expert advice, learning resources, and post-training support for up to 3 years.

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Re-Attend the Course Once Within 3 Years

Forgotten what you've learnt after some time? Resit and re-experience the entire course in-person or online.

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3-Year Access to the Courseware via Our LMS

Get 3-year access to the updated course slides, templates, and guides. Be ready to implement the concepts learnt.

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Post-Training Mentoring with Industry Experts

Facing challenges during implementation? Consult our experts in a small group setting. Regularly scheduled.

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Lifetime Access to Community Support Group

Be part of an exclusive support forum where you can post questions, discuss, and get feedback from fellow learners and experts.

Course Schedules

There are currently no course dates available.
You may contact us to register your interest for dates when they become available.

Course Fees & Fundings

Course Fee:
S$990.00 (exclusive of 9% GST)

Course Fee After Eligible SSG Subsidies:
From S$386.10 (inclusive of 9% GST) after 70% SSG Subsidies

Self-Sponsored Individuals

SkillsFuture Mid-Career Enhanced Subsidy (MCES) – 70% Funding

Eligible for Singapore Citizens, aged 40 years old and above

Nett course fee payable (including 9% GST): S$386.10

Course fees after subsidies can be further offset by SkillsFuture Credit.

SkillsFuture Baseline Funding – 50% Funding

Eligible for 21 years old and above, and a

Singaporean Citizen; or
Permanent Resident; or
Long Term Visitor Pass Plus (LTVP+) Holder

Nett course fee payable (including 9% GST): S$584.10

Course fees can be further offset by SkillsFuture Credit for Singapore Citizens aged 25 and above. Singapore Citizens aged 21 to 31 may also offset fees with the Post Secondary Education Account Funds.

Company-Sponsored (SMEs)

Enhanced Training Support for SMEs (ETSS) – 70% Funding

Eligible for SME Company-Sponsored, 21 years old and above, and a

Singapore Citizen; or
Permanent Resident; or
Long-Term Visitor Pass Plus (LTVP+) Holder

Nett course fee payable (including 9% GST): S$386.10

Course fees after subsidies can be further offset by Skillsfuture Enterprise Credit (SFEC)

Company-Sponsored (Non-SMEs)

SkillsFuture Baseline Funding – 50% Funding

Eligible Non-SME Company-Sponsored, 21 years old and above, and a

Singaporean Citizen; or
Permanent Resident; or
Long Term Visitor Pass Plus (LTVP+) Holder

Nett course fee payable (including 9% GST): S$584.10

Course fees after subsidies can be further offset by Skillsfuture Enterprise Credit (SFEC)

SkillsFuture Mid-Career Enhanced Subsidy (MCES) – 70% Funding

Eligible for Non-SME Company-Sponsored, Singapore Citizens, aged 40 years old and above

Nett course fee payable (including 9% GST): S$386.10

Course fees after subsidies can be further offset by Skillsfuture Enterprise Credit (SFEC)

Check eligible grant amount and nett payable course fees via the grant calculator.

FAQs

Questions? Check out the frequently asked questions below.

Do I need coding experience to study or work in UX/UI Design?

No coding skills are required. You will be using tools such as Miro which require no coding ability.

What is UX?

User experience (UX) is the experience a person has when using a product or service. Sounds simple but is so much to it. User Experience Design combines numerous disciplines to focus on meeting the user’s needs. It takes into account psychology, market research, and even anatomy. But at the centre of it all, our focus is on – how an individual felt interacting with an app, website, shop etc.

UI or UX?

UI and UX are commonly confused with each other. They are closely related but they are definitely different! User experience (UX) is the experience a person has when using a product or service whilst user interface (UI) is the specific product an individual interacts with (typically digital interfaces in this day and age).

What is the role of a UX Designer?

UX Designers focus on making products and services easier, better and more enjoyable to use by looking at what customers need. This is achieved by understanding the user, their behaviour and most importantly, any patterns or habits that they have. UX Designers can be involved in the initial design and built of a product long before any customers have even used it. They can also be constantly tinkering and improving a long running service based upon user feedback.

What skills do you need to be a UX Designer?

Among many disciplines, Empathy with the user is probably the most important skill to a UX Designer. UX Designers come from various backgrounds – from psychology, anthropology, and the humanities; to problem solving, data analysis and various digital skills. They all play a valuable part in the role of a UX Designer.

Can I be a UX Designer without a degree?

Definitely! Being a UX designer also means you are always learning, putting in the hard work to understand people and how they use products or services. A diverse background and range of different experiences can only ever be a good thing.

Any specific tools I need for the course?

You will need your own laptop (PC or MAC). The tools used in our UX Design Courses will be provided and are all available online.

Do I have to prepare anything before attending the course?

For in-person training, do bring along a laptop. You also have the option to loan a laptop from us for the duration of the course. You may also want to bring along a jacket in case the room gets cold.

For online classes, do ensure you have a functional laptop and have Zoom installed prior to class. For more details, you may read the Online-based Classroom Learner Guide.

If I have any questions after the course, can I consult the trainer?

Yes, you may contact your trainer after the course. There are other post-training support channels such as the Equinet Academy Insider Community where you may network with like-minded individuals and industry experts and live Ask Me Anything sessions where you may seek advice from a subject matter expert.

What is the difference between online classroom and in-person classroom learning modes?

Typically, in a traditional classroom, classes are conducted with 1 trainer to 20 – 24 learners in a cluster or classroom seating format. Group discussions, group presentations, lectures, peer-to-peer coaching are all conducted face-to-face (in-person).

In an online-based classroom, lessons will be delivered via a video conferencing software, Zoom. Lectures will be conducted via screensharing, while group discussions and group brainstorming will be conducted via “breakout” rooms (individual virtual rooms) to split up discussions into smaller groups. Both learning modes essentially offer the same course content and learning outcomes.

Read the Online-based Classroom Learner Guide for a more detailed comparison on both formats.

Can't I learn everything over the internet?

Our courses offer a very hands on approach so that you will be able to apply what you learn immediately. Moreover, our trainers are industry practitioners who will be able to answer your questions and offer expert advice in real time.

We also offer post-training support which includes 2-hour Ask Me Anything sessions with an industry expert for up to 3 years, an online refresher seat within 3 years post-training, access to an insider community, and 3-year access to up-to-date courseware via the learning management system.

Will there be video recordings of the session made available for reference after class?

Unfortunately, we are unable to provide video recordings of the class due to PDPA regulations (Personal Data Protection Act). However, all courseware and e-learning videos are accessible online via the learning management system for 3 years. You may also sign up for a complimentary online refresher course for up to 3 years post-training.

Are these short courses sufficient to achieve desirable learning outcomes?

Equinet Academy’s courses are meticulously designed to provide bite-sized yet comprehensive information that are highly relevant to the industry’s needs. Through a combination of individual project work, peer-to-peer interaction, and practice and feedback, trainees can immediately apply the concepts learnt in class to their real world projects.

If you feel that you have not met the learning objectives at the end of the course, you are always welcomed to re-sit the course online without any additional cost. You will also have full access to the courseware online which you may review during and after the course, and post-training support to address any challenges you may face along your learning journey through consultation with subject matter experts.

Are there any funding or government subsidies for this course?

You may be eligible for up to 70% SkillsFuture subsidies. If you wish to check your funding eligibility, you may complete step 1 of the course registration form to check your nett course fees payable after all available subsidies.

For more information on all available course funding/grants/subsidies, you may check out this FAQ page.

I'm still unsure whether this course can help me meet my objectives.

If you are unsure about your learning objectives, you may use the Course Selector Tool to get course recommendations tailored to your needs. If you are still unsure whether this course is suitable for you, please leave your contact details here. A course consultant will get in touch with you to recommend appropriate course(s) based on your learning objectives.

Still have unanswered questions? Check out the FAQs page or submit an enquiry.